Web Design, Branding and Digital Strategy Made Easy
We are a full service Digital Agency based in Sydney who help businesses get the most out of their digital world
Branding
We design, build and activate brands that connect with your target audience.Do I need Branding?
IF YOU HAVE A CUSTOMER YOU HAVE A BRAND
First impressions count and your company branding particularly your logo design is crucial to the success of your business both off and online. A considered and strategic branding exercise is the cornerstone to any great campaign or business model and ensures consumer confidence and that ever important click.
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Development
Speed and functionality are just as important as good design.We have an in-house development team. Why?
CODE IS ART & SHOULD WORK FOR YOU NOT AGAINST YOU
We're very passionate about code. A good developer knows how to turn UX design into efficient and functional HTML, CSS and PHP in the shortest route possible. We also understand back end (hosting) infrastructure which is equally as important to online success. If you have a development challenge we'd love to hear from you.
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Responsive Design
A fully responsive web page means that your site will work on all devices.Why responsive?
THE WAY CONSUMERS MOVE IS CHANGING
The way people browse is very different to a decade ago, but using the latest technology does not always equal a successful product. Ironically the oldest trick in the book still stands: supply your consumers needs first and the rest will follow. This ‘user first’ approach is why all of our sites are responsive on mobile and tablet, catering to their needs in a world where more people browse on mobiles than desktop.
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UX & UI Design
UX & UI is how your customer interacts with your site or productDesigning the User Experiences
90% OF UX IS UNDERSTANDING THE USER AND THEIR PSYCHOLOGY
Great design is about experiences, not just aesthetics. Digital UX takes a users needs into every account on a website, app or EDM. With over three quarters of consumers dubbing ‘Ease of Use’ as the most important factor of a website, it’s no surprise UX design plays a crucial part in the all important conversion of a visitor into a customer.
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Naming
The best names are memorable, stand out and are loaded with meaning.Your brand's verbal identity
NAMING IS EQUAL PARTS STRATEGY AND CREATIVE
The intent of your name is integral to your brand and needs to convey as much as possible about what you do, how you want to be perceived by your target audience and done nicely in as few words as possible. Between experience, market placement and an understanding of the importance of a name, we can help you navigate the often murky naming step.
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SEO & SEM
Optimize and market your site to be found by people who are looking for youWant more clicks on your site?
ALMOST 90% OF CONSUMERS USE SEARCH ENGINES FOR PURCHASE DECISIONS
Striking the right balance between paid ads (SEM) and long term SEO strategies is tricky business. The good news is we have been helping clients do exactly that for over 10 years. Get in touch and we'll help drive traffic to your site pronto!
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Digital Strategy
Staying visible to your consumers even when they're not buying increases your brand's chance of being at the top of the list when they're ready to.Want more conversions?
TAILORED SOLUTIONS FOR YOUR BUSINESS
Every organisation is different, that's why we don't have an 'out of the box' digital strategy solution. Our process is organic and collaborative, beginning with a full site audit and quarterley plans. We collaborate with your industry expertise and our own knowledge and experience to formulate a practical and appropriate plan to help reach your business goals.
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Social Media
We help brands and companies listen, understand and engage with their Social Media community.Why do I need social?
PEOPLE ARE TRUSTING SOCIAL MEDIA MORE THAN EVER
With more and more people turning to Facebook and other social media platforms to find out about particular brands or products, the need to engage in honest and meaningful conversations within a community is greater than ever. The first step in engagement – like any conversation - is to listen. We help you listen, analyze and participate, giving your brand credibility and opening the door to a wider community through word of mouth.
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Recent Work
The work we produce at If You Build It speaks for itself. If there’s something specific you’d like to see please Contact Us
Recent Articles
We’re as prolific with our research and study as we are with our writing and blogging. Here are a few recent meanderings.
Protected: Sexism in the Music Industry Infographics 8 September 2015
There is no excerpt because this is a protected post.
EnsoPet Case Study 1 July 2015
Bokashi Composting Australia are pioneers in the composting industry, focusing on the bokashi method of composting (as their name would suggest). They are very well known for their Bokashi One composting systems, which are designed …
Happy 2.0 Submission Feature 11 June 2015
Happy is a music blog that we’ve been working with since their inception in 2010. They started life putting on shows in Sydney’s Inner West to help shine a spotlight on local musicians, giving them …
Penn College Education Website 10 June 2015
Penn College is an online learning facility offering state of the art courses in dentistry, business and innovation. They are committed to excellence in education, with the goal to teach their students to think differently, …
