Digital Strategy, Content Marketing and Web Design Solutions

Engaging and thought provoking content marketing and digital solutions for web and social media


Recent Work

The work we produce at If You Build It speaks for itself. If there’s something specific you’d like to see please Contact Us

Recent Articles

We’re as prolific with our research and study as we are with our writing and blogging. Here are a few recent meanderings.

penguin rape
Can an article about necrophilic penguins be a part of your content marketing strategy? 28 April 2016

We all know that creating a piece of media that goes viral is like liquid gold in content marketing. Once a piece of content is swept up in the viral whirlwind, the growth of that

current viral vontent
An Overview of Current Viral Content and Its Role in Digital Marketing 13 April 2016

There’s no escaping the current political race in the USA. Everywhere you look across the digital landscape you will see it rear its ugly, dramatic head in countless different formats – from spoof videos to

A Digital Strategy for Rapidly Improving the Search Engine Rankings of This Steel Fabrication Company 1 April 2016

In the next of our content marketing case studies we illustrate how we used a combination of content marketing and SEO techniques to get this business quickly and efficiently onto the first page of Google

Why Content Marketing Is Such a Huge Part of What We Do 21 March 2016

Content marketing is fast-becoming the bread and butter of strategy that digital agencies take to help improve the visibility of their clients. While many have their roots in design and UX the ever-blooming digital landscape