Digital Strategy, Content Marketing and Web Design Solutions

Engaging and thought provoking content marketing and digital solutions for web and social media


Recent Work

The work we produce at If You Build It speaks for itself. If there’s something specific you’d like to see please Contact Us


Recent Articles

We’re as prolific with our research and study as we are with our writing and blogging. Here are a few recent meanderings.

viral current affairs

Integrating Viral Current Affairs Into Your Content Marketing Strategy

| Content Marketing, Digital Strategy | No Comments

Current viral affairs (take the 2 girls 1 cup phenomena from some years ago as an example) are an incomparable…

Clocked: Happy Media’s gaming channel, one year on

| Blog, Happy | No Comments

In March 2020 Happy Media launched Clocked, an official gaming channel to compliment the network’s existing pro audio, news, music,…

The King Of Sharp Angles

| Blog | No Comments

Casually discussing the weekend antic’s in the design studio this morning,  we found that Alfred Hitchcock’s Vertigo was thoroughly enjoyed…

On the (Sometimes Accidental) Virality of Video Game Marketing

| Blog | No Comments

Since Happy Media launched their official gaming channel, Clocked, in March 2020 (read more about that here), we’ve been closely…