Unreal Fur

With winter around the corner, there is no doubt that we are all getting excited about one thing: a winter wardrobe update.

The only season where no amount of layering is ever too much, winter calls for one timeless addition, a fur coat!


Paving the way in the faux fur marketplace, Unreal Fur offer luxurious, soft fur garments without the guilty conscious

With the controversial debate of real versus faux continually haunting the media, we’ve found the perfect ethical solution that allows us to indulge in a little bit of (ethical) luxury.

Unreal Fur offer the luxurious feel of real fur with the added bonus of a clear conscience.

Developing the highest quality faux fur since their launch in 2012, Unreal Fur has provided a perfect alternative we simply cannot resist.

Here in the studio we’re stoked to see an Australian brand set themselves apart in the marketplace whilst offering customers a high-end alternative to an otherwise murky corner of the fashion industry.

The proof is in the pudding as Unreal Fur is not only making waves here at home, but globally too!

Time to update your winter wardrobe? Head to the Unreal Fur website to immediately start shopping.

Their Facebook is updated with plenty of news, including shots from their new range which has just launched. Don’t forget to check out their Instagram for beautiful collection imagery as well as fashion inspiration.

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by Jaime MacMillan

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Map TEL | (02) 9519 9922